This Coke ad might be even more offensive than the Kendall Jenner Pepsi one
Do people watch these before they air?
Pepsi has finally met its match because Coke thinks the answer to the systemic oppression of women is a tone-deaf ad.
Instead of police brutality in America, Coca-Cola mixed it up went the route of the decades-old driving ban on women in Saudi Arabia being overturned. And the ad is bad to say the least.
The "Change Has A Taste" campaign shows a father taking his daughter for a driving lesson which is not going well (get it lol women can't drive!!! Hilarious!!) until the daughter sips on a Coke and is suddenly able to drive like a pro.
People on Twitter are already furious
They're saying the ad exploits women's rights for the sake of commercial gain, suggesting women can only drive if they've had a Coke.
— Muna AbuSulayman منى (@abusulayman) November 4, 2017
— بثينة العزابي (@Boutaina) November 4, 2017
Capitalism is so crafty. Check out this new coca cola ad that shows a Saudi father teaching his daughter to drive. https://t.co/zTR12aNzwM
— Areeb Ullah (@are_eb) November 4, 2017
Wow @CocaCola really did a “hold my drink” moment after the Pepsi Ad.
— Sam. (@Sn4tchg4me) November 9, 2017
Why does the dad not give daughter ANY words of advice? Why do they do not talk? Why are they learning to drive in middle of nowhere? And how have we not learned our lesson?
Earlier this year, a Pepsi ad in which Kendall Jenner hands a Pepsi to a cop and suddenly Black Lives Matter and police brutality are able to exist in harmony left a horrible taste in people's mouths.
Following immense backlash, Pepsi was forced to pull the ad with Jenner offering a half-ass apology, saying she was "traumatized," and terrified she would never work again or "become a laughing stock."
But if you listen closely enough to this ad, you can hear the sound of Jenner breathing a huge sigh of relief.
"Someone else fucked up!" Kris cackles in the distance.